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Faced with an existential threat to the business model of large swaths of its membership, the Interactive Advertising Bureau is devising new ad targeting methods independent of cookies. https://www.google.com/amp/s/www.adweek.com/programmatic/ad-tech-is-trying-to-rebuild-the-industry-from-the-ground-up/amp/

We also knew we needed a unified system for editors to plan and publish their daily report, because better tools and simpler planning workflows lead to a better experience for readers. https://open.nytimes.com/its-all-part-of-the-plan-e165dba39842

For publishers, the biggest priorities heading into 2020 are how to grow revenue they can control: Both through direct-sold ads and subscriptions.  https://digiday.com/media/digiday-research-changing-business-model-publishers-five-charts/